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From Chapter 12 · Church websites

The church marketing platform from the book

The all-in-one platform from Chapter 12 is GoHighLevel. Below it is the lower-cost setup I use now, with one tool for each job.

GoHighLevel ran our church marketing in Seattle, and it’s what I set up for the team we’re helping in Watertown, South Dakota. For a small church, $97 a month is a large recurring cost, so this page also lists the separate tools I use now for the website, email, social posts, chat, and courses, with what each one costs.

Try GoHighLevelSee the lower-cost setup
“When you’re ready for a single platform that handles your website, your email, your social scheduling, your courses, and your community follow-up, this is what I use and what I recommend.”
Chapter 12, Church Websites

Six jobs, two ways to cover them

All six jobs can run in GoHighLevel, or each job can use its own tool: AI-built website for website; Mailchimp for email and follow-up; Nuelink for social scheduling; tawk.to for website chat; Lockers for courses and membership and community follow-up.

The all-in-one option

GoHighLevel runs every job from one account

GoHighLevel is the drag-and-drop website builder I used for years. I stayed with it because the same account handled the rest of the work Chapter 12 describes:

  • Drag-and-drop website builder with templates
  • Email newsletters and automated follow-up
  • Social media scheduling
  • Website chat, with optional AI replies
  • Membership sites, online courses, and communities

If the monthly price fits what your church can spend, it’s a great all-in-one tool: one account covers every job on this list, and every plan starts with a 14-day free trial.

GoHighLevel pricing

  • Starter

    $97 /mo

    Up to 3 sub-accounts, and a single church uses one.

  • Unlimited

    $297 /mo

    Unlimited sub-accounts, for a network setting up several churches.

Try GoHighLevel

14-day free trial on any plan. AI chat replies and email sends are billed by usage on top of the plan. Opens gohighlevel.com through unmuted.is/ghl.

What I use now

A lower-cost setup, one tool per job

Separate tools let you start with the one job your church needs this month and add the next when you’re ready. If you do need all of it, Nuelink at $24 and Mailchimp Essentials at $13 come to $37 a month at their starting prices, with chat and Lockers on their free plans. The website cost depends on how you build it.

  1. Website

    What I use

    A website built and edited with AI

    I’ve started using AI to design the pages on my websites, build them, and keep them updated. The site you’re reading now was built this way. When a page needs to change, I describe the change in plain English and AI makes the edit, which saves me a lot of time.

    I can help your church set up the same system.

    Setup help

    Tell me what your church has now, and I’ll help you set it up.

    Ask about setup

  2. Email newsletters and automated follow-up

    Mailchimp

    Mailchimp sends your church newsletter and the emails that go out on their own after someone signs up, like a welcome series for a visitor who fills in a form on your website.

    The free plan covers a newsletter for up to 250 contacts. Automated follow-up starts on the Essentials plan.

    Free

    Up to 250 contacts and 500 sends a month. Essentials, with automated follow-up, starts at $13 a month.

    Visit Mailchimp

    unmuted.is/mailchimp

  3. Social media scheduling

    Nuelink

    We schedule our social posts with Nuelink. Chapter 12 describes batching ten Instagram posts on a Monday morning and scheduling them across the next two weeks, and Nuelink is the tool we use to do it.

    The Standard plan covers one church with up to 10 social accounts.

    $24/mo

    Standard plan, with a 7-day free trial. Less when billed yearly.

    Visit Nuelink

    unmuted.is/nuelink

  4. Website chat, with optional AI replies

    tawk.to

    tawk.to puts a chat box on your website for free, and you answer messages from your phone or computer.

    Its AI Assist answers from your own FAQs and website, so someone who visits at eleven o’clock at night with a question still gets an answer. You can leave the AI off and answer every message yourself.

    Free

    Chat is free, with 100 AI replies a month included. 1,000 AI replies a month is $29.

    Visit tawk.to

    unmuted.is/tawk

  5. Membership sites, online courses, and community follow-up

    Lockers

    Lockers is a membership site, an online course platform, and a community in one place. The UNmuted community runs on Lockers, and we use it for our other communities, businesses, and churches.

    You can host the new convert course, salvation study, or discipleship track from Chapter 12 on Lockers, so people take it at their own pace. Between Sundays, members can post, comment, message each other, and RSVP to events.

    Lockers is built by our team.

    Free

    Unlimited members and courses on the free plan. Pro is $49 a month and adds a custom domain.

    Visit Lockers

    lockers.social

Setup help

Help setting up your church’s website and tools

If you want the AI website system I use, or help connecting the rest of these tools, email us and tell us what your church has in place today. You can also ask questions in the UNmuted community, which is free to join.

Ask about setupJoin the community

Links to outside tools go through short unmuted.is addresses, like unmuted.is/ghl, so we can keep them current. When one of those is an affiliate link, UNmuted earns a commission if you sign up, at no extra cost to you. Lockers is built by our team. Prices were checked on September 26, 2026.